Anne at Handshake 2.0 wrote a brillant forward-thinking concept to enhance our online brand - every business blogging. That’s right, just like in the late 90s all business started to see the need to have a website, organizations today in ‘09 need a blog.

A blog can help in so many ways, we cannot even get into it now, but the opportunities are limitless. Have you seen Twitter take off? Yes, this is a micro-blog. All people reading this blog who may or may not have a blog of their own please persuade someone to start reading or writing a blog.

It will help us all.